A business example
A tea business chooses a new brand name for packets and its online store.
Proposed sign
Identify the word mark and any separate logo.
Search and scope
Investigate relevant existing marks and the goods or services involved.
Ownership and filing
Identify the intended owner and assess a suitable application.
What this shows
Obtaining a domain name does not clear the brand for use. The business needs to consider the mark and its market context.
What it is often confused with
Company-name registration, a domain name and a trademark are different rights or registrations.
What to look at in your business
Identify the owner, sign, goods or services and prior search results.
Context and further reading
IP India: intellectual property information brochure. This reference supports the terminology; use the linked guide for applicability and operative requirements.
Kosha.Services · Updated 2 October 2026